July 2008

Creative Positions

Our idea generators

Junior roles

Mid-level roles

Senior roles

 

Junior Roles
Production Artist, Associate Traffic Manager, Jr. Copywriter, Jr. Art Director, Jr. Interactive Designer

Main Function: Provide tactical support of client initiatives

Reports To: Mid- or senior-level creative person

Primary Responsibilities:
-gain understanding of Hodes products, services and specialty practices, branch processes, equipment and systems

-understand client initiatives, goals and businesses

-support account service teams

 

Mid-level Roles
Traffic Manager, Production Manager, Copywriter, Art Director, Interactive Designer

Main Function: Provide strategic and tactical support to creative and account service staff

Reports To: Senior-level creative person

Primary Responsibilities:

Traffic Manager
-develop a mastery of the Hodes creative project system

-work with creative directors and account staff to ensure proper creative reqs are completed and submitted in a timely fashion

-guide the flow of creative projects through the department

-support the production manager in vendor relations, quoting projects, packaging and sending creative samples/materials to publications and clients

-manage shipping and printing/production invoices

-assist in preparing/mounting creative pieces for presentation

Production Manager
-manage a large volume of projects and provide accurate quotes and project timelines

-manage a staff of production artists and a traffic manager

-work with art directors and printers on developing affordable collateral and print items, drawing on your knowledge of paper stocks, bindery options and the print process

-manage vendor relations regarding specialty items, printing companies and production houses

-maintain vendor databases, issue/manage POs for outside creative charges

Copywriter
-understand clients' industries, competition, employment value proposition, needs, goals, hiring processes

-assist in the development and execution of employment brands and campaigns

-conceptualize with limited budgets, manage multiple, time-sensitive projects

-attend client meetings

-develop original concepts, understand what a brand is, communicate ideas that are brand appropriate

-understand how to read and interpret a creative req

-present a large volume of ideas to senior-level creative person in a timely fashion

-think conceptually, both visually and verbally

-conceptualize individually and in teams

Art Director
-understand clients' industries, competition, employment value proposition, needs, goals, hiring processes

-assist in the development and execution of employment brands and campaigns

-conceptualize with limited budgets, manage multiple, time-sensitive projects

-attend client meetings

-proficiency in Photoshop, Illustrator, QuarkXpress, handwork (creating brochure mockups)

-assist in mounting creative pieces for presentation

-think conceptually, both visually and verbally

-conceptualize individually and in teams

Interactive Designer
-understand clients' industries, competition, employment value proposition, needs, goals, hiring processes

-assist in the development and execution of employment brands and campaigns

-conceptualize with limited budgets, manage multiple, time-sensitive projects

-attend client meetings

-possess a strong knowledge of Photoshop, Illustrator, QuarkXpress, Macromedia Flash, Imageready, Dreamweaver, HTML, cascading style sheets

-develop original concepts, understand how to interpret creative reqs

 

Senior-level Roles
Sr. Copywriter, Sr. Art Director, Sr. Interactive Designer, Associate Creative Director, Interactive Creative Director, Creative Director, Regional Creative Director

Main Function: Serve as a strategic ally to our client partners

Primary Responsibilities:
-understand clients' industries, competition, employment value proposition, needs, goals, hiring processes

-develop employment brands for clients

-lead focus groups and surveys for creative input

-work with production managers to quote projects, determine budgets, assess viable media

-orchestrate the flow of work while managing multiple parties

-plan, manage and deliver creative presentations to small and large audiences using a combination of media

-manage client creative expectations, timelines and feedback

-hire, lead, direct, train and mentor junior and mid-level creative staff

Additional Position-specific Responsibilities:

Sr Copywriter, Sr. Art Director, Associate Creative Director
-conceptualize in teams and individually

-produce a high volume of ideas on demand and immediate fresh ad requests

Sr Interactive Designer
-demonstrate strong knowledge of systems and programs, including Macromedia Flash, Photoshop, Imageready, Dreamweaver, HTML, cascading style sheets

Creative Director
-report to branch manager and/or regional creative director

-develop a brand and determine its attributes and unique selling propositions

-think visually and verbally

-conceptualize with the big picture in mind and translate ideas across a wide spectrum of media, including radio, TV, Internet, print, collateral, direct mail and specialty items

-work with branch and production managers to ensure the timely billing of creative projects

-maintain knowledge of the print process, paper stocks, bindery options, typography

Interactive Creative Director
-report to director of interactive

-maintain knowledge of the latest in interactive trends, media and programs

-work with and manage a staff of programmers/interactive designers

Regional Creative Director
-manage creative directors from multiple offices, provide motivation, support and training

-work with branch managers to ensure high levels of quality, strong client relations, adherence to internal procedures, maintenance of positive account executive/creative relations, profitability of creative product

-work with senior account service people to ensure efficient and on-target development of campaign strategies and components

-hire junior and mid-level creative staff for branch offices

-develop team-building efforts and morale among creative staff

 
 

Copyright © 2007 - Bernard Hodes Group - All Rights Reserved

For more information on:
Hodes Health Care - call: 1.800.582.4668 or e-mail us at healthcare@hodes.com
Hodes Diversity - call: 1.888.438.9911
Hodes Interactive - call: 1.800.275.3353
All general inquiries call: 1.888.438.9911 or e-mail us at info@hodes.com